Russian radio advertisements
Sep. 26th, 2008 11:12 am![[identity profile]](https://www.dreamwidth.org/img/silk/identity/openid.png)
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I listen to a lot of Russian radio stations over the internet - mostly "Echo of Moscow."
Is there some kind of "law" in Russia that requires radio (and television) stations to clearly state when something is an advertisement? Especially on the radio, they always seem to declare, quite clearly, "Реклама!" before the beginning of any advertisement. I find that kind of humorous. In the U.S., the advertisers often try to trick the viewer/listener into thinking that they are not watching an advertisement. Further, there are some commercials that are specifically designed to deceive the viewer/listener in this regard.
Is there some kind of "law" in Russia that requires radio (and television) stations to clearly state when something is an advertisement? Especially on the radio, they always seem to declare, quite clearly, "Реклама!" before the beginning of any advertisement. I find that kind of humorous. In the U.S., the advertisers often try to trick the viewer/listener into thinking that they are not watching an advertisement. Further, there are some commercials that are specifically designed to deceive the viewer/listener in this regard.
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Date: 2008-09-26 04:39 pm (UTC)I think we have a law along this lines. There were also some attempts to make them not to repeat an advertisment more than twice an hour.
Checked it out, so deleted and reposted comment.
Yes, we have a law that states that there have to be a warning. Plus, there is a lot of other restrictions.
Here's the link to it (in Russian):
http://www.consultant.ru/popular/advert/26_2.html#p171
no subject
Date: 2008-09-26 09:43 pm (UTC)